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Brand Watch

Bollé Brands to Develop Sustainable, Eco Friendly Products

Bruce Christian -
Bollé Brands, which has been leaning on augmented reality (AR) and artificial intelligence (AI) to separate itself from competitors is now using its innovation...
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Brand Watch

evo to Open Two Satellite Stores This Summer

Bruce Christian -
Seattle-based outdoor and action sports retailer evo will open satellite stores at Snoqualmie Pass in Washington and in Hood River, Oregon this summer. “evo satellites will serve as...
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News

NuORDER Announces $45 million Funding

Bruce Christian -
NuORDER, a B2B e-commerce platform, reports it has raised $45 million in a round led by Brighton Park Capital and Imaginary Ventures. The funding...
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Brand Watch

Active Brands Appoints New CEO

Bruce Christian -
Active Brands, a global sports apparel and equipment brand, appointed Christophe Merkel as the new CEO of the company, succeeding Espen Krogstad. The formal...
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Brand Watch

Selk’bag Keeps Colorado Students Warm Learning Outside

Bruce Christian -
The Mackintosh Academy in Boulder, Colorado, is an independent school that takes students outdoors at least some parts of the day for instruction. However,...
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Brand Watch

Saitex Opens Saitex USA in Los Angeles

Bruce Christian -
Saitex (sai-tex.com) has opened its first facility outside Vietnam. Saitex USA, located in the heart of the American denim industry in Los Angeles, features...
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Green

The North Face, HD Wool Insulation Partner for New Heritage Collection

Bruce Christian -
In its commitment to reduce environmental impact by including more natural, renewable materials into its product offering, The North Face has partnered with HD...
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Brand Watch

Royal Robbins Opens Retail Store on Newbury Street in Boston

Bruce Christian -
Outdoor lifestyle apparel brand, Royal Robbins, whose vision is to inspire adventure, has opened its first retail store in downtown Boston, located at 304...
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Events

Bass Pro Shops and Cabela’s Inspiring Families to ‘Keep Fishin’

Bruce Christian -
While millions of Americans rediscovered the joy of fishing throughout 2020, Bass Pro Shops and Cabela’s is inspiring families to “Keep Fishin’” with the...
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Events

Lack of Inventory Forces Florida RV Show Cancellation

Bruce Christian -
The continuing hot sales market for RVs by local dealers has put a damper on southwest Florida RV shows. A lack of inventory has...
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