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News Today

USWE Sports AB Acquires Giant Loop

Bruce Christian -
USWE Sports AB, a publicly traded backpack company based in Malmö, Sweden, has acquired Bend-based Giant Loop LLC, a powersports brand known for its innovative off-road motorcycle soft luggage...

Winnebago Completes 1,300-mile Electric Road Trip

Green Bruce Christian - 0

Investors Buy Pennsylvanita Park, Plan Improvements

News Bruce Christian - 0

Zealios, Life Time Partner for Iconic Athletic Events

Brand Watch Bruce Christian - 0

Bollé Signs Slalom Champion

Brand Watch Bruce Christian - 0

MEdia Library

Recent Articles

BlackStrap Names VP of Brand Management, Brand Director

Brand Watch Bruce Christian -
BlackStrap, a manufacturer of face gear, base layers and accessories for winter sports, anglers and outdoor recreationists, has promoted Jim Sanco (left) to Vice...

Mondelēz to Buy Clif Bar for $2.9 Billion

Brand Watch Bruce Christian -
Mondelēz International Inc. has agreed to acquire Clif Bar & Company, a leading U.S. maker of nutritious energy bars with organic ingredients, for $2.9...

Bluesign, SCTI to Create Textile Sustainable Chemistry Index

Associations Bruce Christian -
Bluesign and the Sustainable Chemistry for the Textile Industry (SCTI) will work together to develop a sustainable chemistry index that will provide a standard...

US Skiers Join Völkl, Dalbello, Marker

Brand Watch Bruce Christian -
U.S. Ski Team athlete Camden Palmquist has signed to ski Völkl skis, Dalbello boots and Marker bindings starting this season. Palmquist, a member of the Men’s...

Health, Wellness Focus Reshapes Apparel Footwear

Market Research Bruce Christian -
With 44 percent of U.S. consumers placing more focus on their overall health and wellness today than they did before the pandemic, apparel, footwear,...

Market Research

Market Research

Health, Wellness Focus Reshapes Apparel Footwear

Bruce Christian -
With 44 percent of U.S. consumers placing more focus on their overall health and wellness today than they did before the pandemic, apparel, footwear,...

May Retail Sales Slow Amid Ongoing Inflation

Market Research Bruce Christian - 0
Retail sales slowed in May as consumers faced continuing inflation and higher prices for essentials like food and gasoline, the National Retail Federation announced. “Retail...

Crowded Campgrounds Create Boom in Dispersed Camping

Articles Martin Vilaboy - 0
By Martin Vilaboy With reservable campgrounds across the country at or near capacities for the past few camping seasons, a significant number of campers are...

Socially Just

News

Swiftwick Releases Student-designed VISION Impression BUGS sock

Bruce Christian -
Swiftwick has released its trademarked limited-edition VISION Impression BUGS sock, featuring hand-drawn bug designs by the students of Friends of Warner Parks Urban Nature...

Outdoor Industry Leaders Advocate for Gun Violence Prevention

News Bruce Christian - 0
The In Solidarity Project has joined forces with outdoor industry leaders to call for gun violence prevention. These advocates created a video titled “It’s Just Common Sense,”...

Ultra-trail Runner Signs to Gnarly Nutrition Athlete Team

Endurance Bruce Christian - 0
Gnarly Nutrition has signed ultra-trail runner Ryan Montgomery to its athlete team. “I am excited to be supported by Gnarly because its products align with...

Ingredients

Brand Watch

REI Expands Multiday Travel Trips

Bruce Christian -
REI Co-op is expanding its domestic multiday adventure travel trips, guided day tours, rentals and adventure center locations as part of a multi-year strategy...

Kinder Joy Launches National Park Foundation Partnership

National Parks Bruce Christian - 0
Kinder Joy, the treat plus toy made to help parents create special surprising moments for their children, is releasing limited edition National Park Foundation...

Outdoor Industry Calls on Utah to Drop Monument Litigation Efforts

Associations Bruce Christian - 0
In a joint letter to Utah Governor Spencer Cox, The Conservation Alliance and Outdoor Alliance wrote to express disappointment in the Governor’s efforts to...

Newly Released

Brand Watch

USWE Sports AB Acquires Giant Loop

Bruce Christian -
USWE Sports AB, a publicly traded backpack company based in Malmö, Sweden, has acquired Bend-based Giant Loop LLC, a powersports brand known for its innovative off-road motorcycle soft luggage...

Winnebago Completes 1,300-mile Electric Road Trip

Green Bruce Christian - 0
Winnebago Industries recently completed a more than 1,300-mile all-electric RV road trip with the e-RV, the first all-electric zero-emission motorhome concept from a major...

Investors Buy Pennsylvanita Park, Plan Improvements

News Bruce Christian - 0
A group of investors, including Deepak Bhatnagar, of Flemington, N.J., and Kuldeep Kumar, of New York, purchased the 48-acre RelaxNation in Lehighton, Penn., for $3.8 million,...

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