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Alpine-X Introduces Community Outreach Program to Foster Snow Sports Inclusion

Bruce Christian -
Alpine-X, a developer of indoor snow sports resorts across North America, launched programs designed to foster inclusion and grow the community participating in snow...
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News

North Face Partners with SFMOMA to Launch Digital Archive

Bruce Christian -
The North Face launches its fall brand campaign, It’s More Than A Jacket, an initiative honoring and celebrating the memories and stories of adventure...
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News

Mountainsmith Names Senior Designer

Bruce Christian -
Mountainsmith, a Colorado-based company that has spent more than 40 years as a gear manufacturer specializing in durable goods for hiking and camping, announced...
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Associations

The Conservation Alliance Welcomes Public Lands Fund as Member

Bruce Christian -
The Public Lands Fund, a program of The DICK’S Sporting Goods Foundation, joins The Conservation Alliance as its newest Pinnacle member. As a Pinnacle member...
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News

Outdoorsy Partners with Martha Stewart & Marley Spoon for RV Travelers’ Healthy Meals

Bruce Christian -
Outdoorsy, an online RV rental and outdoor travel marketplace, has teamed with Martha Stewart & Marley Spoon to enhance traditional campground cooking with a variety...
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Brand Watch

Big Agnes Gears Up for Growth with Product Development, Sourcing Hires

Bruce Christian -
Big Agnes, the Steamboat-Springs-based outdoor equipment brand, announced a several hires to its product development team. As the brand grows and evolves in its...
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News

Rumpl Introduces Responsibly Sourced Merino Wool Blanket Collection

Bruce Christian -
Rumpl expands its product offering with its first blanket designed exclusively for the home. The Merino SoftWool Blanket incorporates Rumpl’s material expertise and commitment...
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News

Primus Introduces Bottle Colorway in Support of LGBTQI Community

Bruce Christian -
Primus, the Swedish outdoor equipment brand known since 1892 for its innovative outdoor cooking products, has launched the Klunken Rainbow bottle, a new colorway...
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News

Outdoor Research Grows Leadership Team with New VP of Finance

Bruce Christian -
Outdoor Research (OR), a manufacturer in the outdoor and tactical apparel industries, welcomes Stacie Robbins as its new Vice President of Finance. Robbins is...
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News

Kate’s Real Food Growth Continues in Eastern, Mid-Atlantic Regions

Bruce Christian -
Kate’s Real Food, a Jackson Hole-inspired, USDA-certified organic snack brand, announced its partnership with Giant Food Stores. Kate’s popular energy bars now can be...
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