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Brand Watch

Outdoor Prolink Welcomes New Brand Partners in 2021

Bruce Christian - 0
Outdoor Prolink, the pro purchase program created for outdoor professionals, announced new brand partnerships for this year. These companies have been added to Outdoor Prolink’s...
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Brand Watch

MacNeill Pride Group Acquires Rightline Gear

Bruce Christian - 0
MacNeill Pride Group (MPG), a diversified global designer and manufacturer of outdoor products and sporting goods, has acquired Rightline Gear, an Asheville, North Carolina,...
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Brand Watch

Bass Pro Shops, Cabela’s Honor US Veterans

Bruce Christian - 0
Bass Pro Shops and Cabela’s are partnering with customers this week to support Folds of Honor, a renowned organization that pays tribute to the...
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Brand Watch

Arc’teryx Opens Rebird Service Center In NYC

Bruce Christian - 0
Arc’teryx Equipment, a global design company specializing in technical high-performance apparel and equipment, has opened its first ReBird Service Center in its latest New...
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Galaxy to Acquire And1, Avia, Gaiam, SPRI

Bruce Christian - 0
Galaxy Universal LLC, a portfolio company of Gainline Capital Partners, announced it has agreed to acquire the And1, Avia, Gaiam and SPRI brands (together...
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Brand Watch

Orvis Names Chief People Officer

Bruce Christian - 0
Orvis, the family-owned and operated outdoor retailer that specializes in fly-fishing gear, dog products and active lifestyle apparel, announced Rebecca Jones has been named...
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Wildhorn Outfitters Launches Ski Helmet Design

Bruce Christian - 0
Wildhorn Outfitters, an outdoor technology company and manufacturer and retailer of ski and snowboard accessories, is introducing a new helmet design for ski and...
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Montane Launches Branding, Sales, Marketing Initiatives in US

Bruce Christian - 0
Constantly driving the trend in lightweight and breathable clothing and equipment designed for mountain adventure, British outdoor clothing brand Montane announced its latest brand...
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Kept All in the Family, Minus 33 Appoints President

Bruce Christian - 0
Carrying on a family textile business that spans five generations, Lawson Glidden has been appointed president of Minus33 and the L.W. Packard company. Formerly Lead...
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Brand Watch

Big Agnes Gears Up for Growth with Product Development, Sourcing Hires

Bruce Christian - 0
Big Agnes, the Steamboat-Springs-based outdoor equipment brand, announced a several hires to its product development team. As the brand grows and evolves in its...
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