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Wilson Sporting Goods Unveils Premium Sportswear Line

Making a play from court to everyday life, Wilson Sporting Goods Co. introduces, Wilson Sportswear, an apparel line that aims to empower people to live...

LIVSN Designs Launches Flex Canvas Shorts

LIVSN Designs, an outdoor apparel brand focused on creating durable outdoor clothing for people who value experiences more than stuff, has launched the Flex...

Trek’s Integration with Locally Provides Online Shopping for Bicycle Retailers

Trek Bicycle has shortened the path-to-purchase for customers by providing retailers a way of displaying its in-store inventory on the brand’s website, trekbikes.com, through...

Sweaty Betty Collaborates with rē•spin by Halle Berry

Global fitness and lifestyle brand Sweaty Betty announced its first major U.S. product collaboration with Hollywood icon Halle Berry and her wellness brand, rē•spin. Inspired...

Life is Good, REEF Partner in New Collaboration

Life is Good, a positive lifestyle and apparel brand, announced its partnership with REEF, a provider of beach and surf-inspired footwear, just in time...

The Boston Bike Company Bursts onto the Boston Bike Scene

The Boston Bike Company, a Boston-based bike manufacturer and retailer, has entered the manufacturing and bicycle industries in that city. The company's mission is “to...

Wrangler Expands Outdoor Offering with Women’s All Terrain Gear

Wrangler, a global icon in jeans wear and casual apparel, announced its U.S. summer launch of All Terrain Gear by Wrangler (ATG) for women,...

OXO Introduces New Line, OXO Outdoor

OXO, the consumer brand from the housewares segment of Helen of Troy Ltd., announced the launch of a new line to its catalog of...

REI Co-op to Open 2 Stores in Florida Next Spring

REI Co-op, the specialty outdoor retailer with five stores in Florida, will open new locations in spring 2022. The locations are in Tallahassee and...

Authentic Brands Group, SPARC to Acquire Eddie Bauer

Authentic Brands Group LLC, a global brand owner, marketing and entertainment company, and SPARC Group LLC, a retail enterprise, announced a definitive agreement to...
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