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Brand Watch

Brand Watch

Kitsbow Expands Icon Flannel Shirt to 59 Size/Fit Combinations

Bruce Christian -
Kitsbow Cycling Apparel now offers the Icon Flannel Shirt in more fits and sizes than ever. With the recent introduction of the Icon Ample Athletic Fit for Women,...
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Brand Watch

Green Theme Raises $5.4m in Series B2 Financing Round

Bruce Christian -
Green Theme Technologies Inc (GTT), a leader in water-free and PFAS-free textile finishing raised $5.4 million in its series B2 financing. The capital will...
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Brand Watch

BRANWYN Unveils ‘Bra for the Cure’ for Breast Cancer Awareness Month

Bruce Christian -
BRANWYN | Performance Innerwear, a sustainable performance innerwear brand made by women for women, is showing its support for breast cancer awareness with a...
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Brand Watch

The North Face Stories Explore Life with ‘It’s More Than a Jacket’

Bruce Christian -
The North Face launched its Fall 2022 brand campaign, the second iteration of It’s More Than A Jacket. This will bring an initiative that began...
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Brand Watch

Sea to Summit Welcomes GM for EMEA

Bruce Christian -
Sea to Summit, the global adventure equipment manufacturer headquartered in Perth, Western Australia, welcomes David Ledouble as the brand’s new General Manager for Europe,...
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Brand Watch

Madewell to Launch Denim with ISKO Fabrics

Bruce Christian -
In a textile industry where sustainability is a top priority, Madewell, ISKO, and bluesign have come together for a strategic collaboration. Madewell has created...
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Brand Watch

Dick’s Sporting Goods to Open More Public Lands Specialty Stores

Bruce Christian -
Dick’s Sporting Goods will expand its outdoor specialty retail brand Public Lands, opening four stores this fall. The stores will open Oct. 14 in...
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Brand Watch

Sierra Designs Supports Cultural Trek to Mount Everest Basecamp

Bruce Christian -
Camping equipment manufacturer Sierra Designs will sponsor two expeditions to Mount Everest Basecamp: one with multi-platinum singer-songwriter Mike Posner led by brand ambassador and alpinist Dr....
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Brand Watch

KASK Presents Omega Ski Helmet

Bruce Christian -
Keeping as cardinal points the reduction of aerodynamic drag and the safety of the athlete, KASK has developed Omega, the result of years of...
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Brand Watch

Downlite Outdoor to Expand at Canadian Down Facility

Bruce Christian -
Downlite Outdoor, a division of Downlite, a market leader in down and feather processing and a supplier of responsibly sourced performance fills to the...
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