Kitsbow Expands Icon Flannel Shirt to 59 Size/Fit Combinations

Kitsbow Cycling Apparel now offers the Icon Flannel Shirt in more fits and sizes than ever. With the recent introduction of the Icon Ample Athletic Fit for Women, customers can choose from 59 different sizes and fit combinations of Icon shirts, offered in a curated selection of plaid wools, heathered wools and denim.

“One of the hallmarks of the Kitsbow Apparel experience is the tailored fit,” said David Billstrom, one of the leaders at employee-owned Kitsbow. “The product team constantly strives to increase the number of fits and sizes, so that customers have a true choice in selecting a garment that really fits their body. We all know that this is a deep challenge, inherent in the apparel business, and I’m proud that Kitsbow currently offers 4,600 different size/fit/color combinations in our product catalog.”

The performance flannel to last for a lifetime, the Icon is designed to be the best fitting, best-looking wool shirt you will own. Since the Pendleton wool naturally breathes and stays fresh, it’ll be hard to wear anything else. Now with more sizes and fits than ever before, there is an Icon for everyone.

The Icon is offered in two cuts for men (Signature Fit and Relaxed Athletic Fit) and two cuts for women (Icon Shirt for Women and Ample Athletic Fit). The Signature Fit features fitted shoulders and a fitted torso. It is slimmer to the body and is a more traditional true-to-size garment. The Icon Shirt for Women is designed with the women’s frame in mind to enhance the body shape, with room in the chest and hips.

The Relaxed Athletic Fit often selected by men is cut with more room in the shoulders and chest allowing for a wide range of motion and a moderately tailored look. It’s great for layering and for the shirt jacket look. The Ample Athletic Fit for Women was designed to accommodate more bodies by adding necessary shaping in the chest and hips.

The Icon for Women, Signature Fit, and Relaxed Athletic Fit are all offered in three lengths: Regular, Tall, and Short. All four fits are available in sizes XS-XXL. The Kitsbow Customer Experience Team is happy to help you find the right fit, just send them an email.

For additional information, please visit kitsbow.com.