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Sven Can See Named ‘Must-Have Gear’ for 2018

Martin Vilaboy -
Every year, outdoor enthusiasts across the country await for one particular roundup of coveted gear on the rise. That annual list is published by...
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Sportsmen and Outdoors Leaders Denounce Antiquities Act Takedown

Martin Vilaboy -
Leaders in the outdoors and sportsmen’s communities joined together in criticizing House of Representatives legislation that they say would undermine the federal Antiquities Act,...
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October is Ducks Unlimited Month at Bass Pro Shops

Martin Vilaboy -
Bass Pro Shops has a long history of supporting conservation in North America, and one more way they’re showing that support is by making...
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Patagonia Adds Fair Trade Fleece

Martin Vilaboy -
Two of Patagonia’s best-selling lines, Better Sweater and Synchilla Snap-T, are now Fair Trade Certified sewn. With 38 percent of its product line now Fair Trade Certified, Patagonia...
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Darby Launches Marketing Services for Physical Retailers

Martin Vilaboy -
Darby Communications has launched a digital marketing service offered exclusively to location-based retailers serving the outdoor recreation market. The new BRICK. subsidiary is designed...
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FiberVisions Celebrates Covington’s 50th Anniversary

Martin Vilaboy -
FiberVisions will be commemorating 50 years of business at its Covington, Ga. location in October 2017. In 1967 Hercules Incorporated, which provided polypropylene fibers to...
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Market Research

GenZ and the Brick & Mortar Store

Martin Vilaboy -
It turns out the relationship is not bad at all and the group, broadly described as Gen Z, is far from abandoning physical stores Despite...
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NRF: Retailers ‘must compete’ on corporate tax rate

Martin Vilaboy -
The National Retail Federation today told Congress that lawmakers need to lower the nation’s corporate tax rate in order to remain competitive in the...
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Study Finds Microplastics in Drinking Water

Martin Vilaboy -
A new study, said to be the first of its kind, has discovered previously unknown plastic contamination in the tap water of cities around...
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IO Report: Dyes Trying

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Dyes Trying - Two techniques are making waterless polyester dyeing a reality by: Ernest Shiwanov The gaps between manufacturing realities and environmental pronouncements have proactive outdoor...
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