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Brand Watch

Mountain Khakis Appoints E-commerce Director

Bruce Christian -
Mountain Khakis announced it has name Jinnie Austin as its new E-Commerce Director. With more than 10 years of experience in marketing and digital leadership...
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Brand Watch

Watershed Drybags Partners with Darby Communications

Bruce Christian -
Watershed Drybags, an Asheville, N.C.-based manufacturer of airtight, fully submersible and waterproof drybags for outdoor pursuits, announced its partnership with Asheville-based Darby Communications, a...
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Brand Watch

Rab, Lowe Name U.S. Marketing Manager

Bruce Christian -
Rab and Lowe Alpine, leaders in merging the development of quality outdoor gear and apparel with sustainability and environmental awareness, has named Annalee Loomer...
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News

Cascade Welcomes Director of VARILITE

Bruce Christian -
Cascade Designs, the parent company of MSR, Therm-a-Rest, Platypus, SealLine, PackTowl and VARILITE, has hired Kevin Cooke as director of VARILITE, a leader in...
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Brand Watch

RECCO Hires North American Area Sales Manager

Bruce Christian -
RECCO, an advanced rescue technology company focused on making more people searchable in the outdoors, announced the addition of Billy Treacy to its team...
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Brand Watch

SCARPA Adds Sales Team in Mid-Atlantic

Bruce Christian -
SCARPA, manufacturer of performance outdoor and mountain footwear, announced a partnership with outdoor industry sales group Alpin Sports Group, which will direct sales for...
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Brand Watch

Black Diamond Appoints VP of North American Sales

Bruce Christian -
Black Diamond Equipment Ltd., a manufacturer and distributor of innovative, high-performance outdoor equipment, apparel and footwear, has appointed Heath Christensen as vice president of...
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Brand Watch

Bradshaw Taylor Hires Director of US Sales for ARTILECT, Sherpa

Bruce Christian -
Bradshaw Taylor, an outdoor, country and lifestyle company across Europe, the United Kingdom and the United States named Emily McKissock as Director of U.S....
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Brand Watch

Sea to Summit Hires to Bolster Design Team

Bruce Christian -
Sea to Summit, a global adventure equipment brand headquartered in Perth, Western Australia, has hired Bryan Davis as Global Head of Product, and Ashley...
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Cycling

Multiple Bike Brands Use Fitted to Optimize B2B Experience

Bruce Christian -
Fitted, an all-in-one B2B sales platform for a range of outdoor brands/retailers, builds on its move into the cycling realm with multiple major bike...
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