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PrimaLoft Strengthens Focus on Outdoor Enthusiasts with Two Appointments

Brady Hicks -
PrimaLoft, an innovation company specializing in high-performance, sustainable insulation, appointed of Chris Gallo as SVP of product strategy and Andrea Paulson as SVP of...
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Events

Switchback Welcomes OIA as Official Event Partner

Brady Hicks -
Switchback and Outdoor Industry Association (OIA) announced a strategic partnership to strengthen the impact, effectiveness and attendance of the twice-annual outdoor sector gathering. As a...
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News

eVent Fabrics Adds Personnel to Meet Demand, Assist Korean Expansion

Brady Hicks -
eVent Fabrics, which provides waterproof and breathable laminates, hired three key team members to assist with the growing demand for its expanding lineup of...
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News

National Outdoor Leadership School, MSR Announce “Get A Lot, Give A Lot” Promotion

Brady Hicks -
National Outdoor Leadership School (NOLS) and MSR, the manufacturer of WhisperLite stoves, announced their “Get A Lot, Give A Lot” partnership. Through the end...
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News

Outdoor Alliance’s Katie Hawkins Named 2024-25 Obama Foundation Leader

Brady Hicks -
Katie Hawkins, the Outdoor Alliance’s California program director, was named among 205 individuals to join the Obama Foundation Leaders program. This program trains participants worldwide...
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News

Backpacker’s Pantry Offering New Meal Kits and Options for Emergency Preparedness

Brady Hicks -
With September marking emergency preparedness month, Backpacker’s Pantry, the family-owned maker of gourmet adventure meals, is emphasizing the importance of being ready for unexpected...
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Endurance

Suunto launches ZoneSense Intensity Measurement

Brady Hicks -
Suunto launched its new ZoneSense intensity measurement technology. This revolutionary capability is applicable for all endurance sports, and requires no lab testing ZoneSense uses novel...
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News

Material Facts Collective Working Group Opens Membership

Brady Hicks -
The European Outdoor Group (EOG) and Equip Outdoor Technologies, owner of Rab and Lowe Alpine, are inviting new members to join The Material Facts...
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News

SylvanSport Announces Field & Sports Partnership to Expand U.S. Visibility

Brady Hicks -
SylvanSport, a manufacturer of adventure travel trailers, pop-up campers, rooftop tents and outdoor gear, announces a partnership with Field & Sports. This agreement is...
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News

Dovetail Appoints VPs of Marketing, Product

Brady Hicks -
Dovetail Workwear, an exclusively women’s workwear company, named Linda Reese as VP of marketing and promoted co-founder, Sara DeLuca to VP of product. Reese...
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