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Gearhead Outfitters Launches Outsiders Club

Bruce Christian -
Gearhead Outfitters recently announced the creation of its Outsiders Club, an ambassador program for outdoor enthusiasts who represent Gearhead’s mission: to live active and...
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Brand Watch

Mustang Survival Names Media Agency of Record

Bruce Christian -
Mustang Survival, a brand known for innovative solutions for demanding marine environments, has announced a new partnership with Boulder, Colorado-based Formidable Media. Formidable will support...
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News

Cotopaxi to Launch Camp Collection with Teva, MiiR, ENO

Bruce Christian -
Outdoor gear and apparel brand and certified B Corp Cotopaxi announced its adventure-ready partnership with fellow outdoor brands Teva, MiiR, and ENO. The Camp Collection...
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News

Julbo Eyewear Names VP of U.S. Sales

Bruce Christian -
Julbo Eyewear, a French eyewear brand based in Longchaumois, France, with its subsidiary in the Green Mountains of Vermont, appointed Rick Randall as vice...
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Events

360 Adventure Collective to Host Southeast Paddlesports Experience

Bruce Christian -
360 Adventure Collective, a member association that has brought focused, regional events to sales reps and retailers for more than 40 years, will be...
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News

Benchmade Bugout Receives New Material Options

Bruce Christian -
Benchmade’s Bugout model has received a handful of new material options through the Custom Knife Builder program. The materials unlock this model's every day...
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Component Suppliers

Ecodown Fibers Genius Progresses Free-fiber Apparel

Bruce Christian -
Ecodown Fibers Genius is the next step into making free fibers a global platform for apparel. When used in a garment, Ecodown Fibers Genius...
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News

Isbjörn Introduces Shaun Collection for Spring, Summer ‘22

Bruce Christian -
Premium, technical and eco-conscious outdoor kidswear brand Isbjörn of Sweden will add 46 percent recycled wool from Italy to its new Shaun Hoodie and...
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News

Big Agnes Names Sespe Group to Represent Brand in Southwest

Bruce Christian -
Big Agnes Inc., the Steamboat Springs-based outdoor equipment brand, announced Sespe Group will represent the brand in the Southwest territory, which includes Arizona, California,...
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Green

Budderfly Helps JackRabbit Stores Save with Energy-Efficiency-as-a-Service Program

Bruce Christian -
Budderfly, a-growing company in the North American Energy-Efficiency-as-a-Service (EEaaS) market, announced JackRabbit has selected its EEaaS program to decrease operating costs and carbon footprint...
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