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Salomon, Protect Our Winters Join Forces

Bruce Christian -
Salomon North America announced a partnership with Protect Our Winters (POW), a climate advocacy group for the winter sports community. As a partner, Salomon...
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Brand Watch

Gnarly Nutrition Changes Product Packaging

Bruce Christian -
Gnarly Nutrition announced it has transitioned its product packaging to highly recyclable tin-coated steel cans, moving away from plastic tubs. As the first sports nutrition...
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News

Aventon eBike Brand Available at Best Buy

Bruce Christian -
Aventon, a California-based eBike company, announced the rapidly growing brand’s eBikes will be available in-store at a selection of Best Buy locations across the...
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News

REI Plans New Colorado Store Opening in Summer

Bruce Christian -
Specialty outdoor retailer REI Co-op will open a new store in Glenwood Springs, Colorado, this summer. The location will offer an assortment of apparel, gear...
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Associations

Conservation Alliance Announces Confluence Program Grants

Bruce Christian -
The Conservation Alliance announced the Confluence Program grantees: Apache Stronghold, Monumental SHIFT Coalition, Southeast Alaska Indigenous Transboundary Commission, and Valentine Conservation Community Project. Each of...
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Brand Watch

Race Registration Open for GORE-TEX Kahtoola Uphill Event

Bruce Christian -
After a virtual event in 2021, Kahtoola, creator of MICROspikes, EXOspikes and NANOspikes brand traction and performance-driven gaiters, announced registration is open for its...
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News

Salomon, twICEme Partner to Develop Smart Helmets for Skiing

Bruce Christian -
Looking to make people safer, twICEme announced it has partnered with the French outdoor brand Salomon to produce some of the world's first smart...
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News

Clif Bar Enters Pet Business with Plant-based Treats

Bruce Christian -
Clif Bar & Co. is entering the pet treat market. The company, which offers organic foods under its Clif, Clif Kids and Luna brands,...
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News

Arc’teryx, Grailed Launch Archival Capsule with 10 Vintage Pieces

Bruce Christian -
Arc’teryx Equipment, a global design company specializing in technical, high-performance apparel, outerwear and equipment, announced it has partnered with Grailed, a community-driven marketplace for...
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Brand Watch

Aqua-Leisure Follows Record Year with 19 Hires, Promotions

Bruce Christian -
Aqua-Leisure Recreation LLC, an aquatics industry leader in performance-based consumer products, announced the expansion of its team with the addition of 14 new hires...
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