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Industry Veteran Named President of North America, Pacific Rim for Cascade Designs

Bruce Christian -
Cascade Designs, the parent company of Therm-a-Rest, MSR, Platypus, SealLine, PackTowl and Varilite has appointed Jim Osgood its new president of North America and...
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News

Bluebird Backcountry Doubles Down on Bear Mountain

Bruce Christian -
Bluebird Backcountry announced that it has extended the lease at its location and plans to call Bear Mountain home for the foreseeable future. The no-chairlifts,...
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Brand Watch

Burley Expands Distribution in Nordic Region

Bruce Christian -
Burley, the Oregon- based outdoor recreation brand dedicated to making it easier for people to “get out there by bike,” announced a distribution expansion...
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Brand Watch

Mammut Unveils Sustainable Product Collection for Spring 2021

Bruce Christian -
Mammut, a premier mountain safety and outdoor brand has launched its new spring 2021 product collection for climbing, mountaineering, hiking and everyday use. The collection...
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Events

A Match Made in Steamboat – Point6 To Sponsor SBT GRVL

Bruce Christian -
Point6, a family-owned manufacturer of merino wool socks, base layers and accessories will join the  Steamboat Gravel event in 2021 as an official sponsor. The...
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Green

Quiksilver Launches ‘Made Better’ Initiative

Bruce Christian -
Quiksilver announced its “Made Better” initiative, as the result of its dedication to finding better ways to make men’s and women’s apparel. Its debut...
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News

WindTamer Camp Stove Companion Introduced

Bruce Christian -
Since Covid-19 shut down every traditional trade show in the world, putting new products in front of needful buyers has proved challenging. To combat this...
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News

ACR Electronics Acquires Satellite Communication, Outdoor Adventure App Provider Bivy

Bruce Christian -
ACR Electronics Inc. has acquired Bivy, a privately held satellite communication device and outdoor adventure app provider. The agreement enables safety and survival leader ACR...
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Brand Watch

Shimano Celebrates Centennial Milestone

Bruce Christian -
In Sakai City, Japan, in 1921, Shozaburo Shimano founded the company that bore his name. One hundred years on, Shimano now employs more than...
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News

Buck Knives Welcomes New President

Bruce Christian -
Buck Knives has named outdoor industry veteran Lane Tobiassen to the role of President. Taking the helm of companywide leadership for all core business elements...
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