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Brand Watch

Brand Watch

Noble Biomaterials Introduces Antimicrobial Fiber Under Ionic+ Brand

Bruce Christian -
Noble Biomaterials, a creator of an advanced antimicrobial system, has released its Ionic+ fabric solution, Ionic+ Durable. Ionic+ Durable is a silver-based fabric finish that...
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Brand Watch

Buck Knives Expands Sales & Marketing Team

Bruce Christian -
In the creation of newly formed regional sales management roles, Buck Knives announced Connor Slepikas (pictured) and Anthony (Tony) Tekansik have joined the company...
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Brand Watch

VIM & VIGR Pivots from Losses to 150% Growth

Bruce Christian -
VIM & VIGR, creator of stylish and comfortable compression socks, is proud to be featured in Google’s Economic Impact Report as an example of...
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Brand Watch

EXPED USA to Suspend Third-party Marketplace Presence

Bruce Christian -
Beginning February 1, 2022, EXPED USA will no longer permit dealers to sell its products through third-party vendors (3P). The new policy applies to current...
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Brand Watch

HYDAWAY Bottle Offers an Eco-friendly Water Bottle

Bruce Christian -
Contributed story written by Lynette Carrington When he founded HYDAWAY, Niki Singlaub was passionate about helping to keep disposable bottled water bottles out of our...
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Brand Watch

LYCRA, ITOCHU Turn Textile Waste into Performance Fibers

Bruce Christian -
The LYCRA Company, a leader in fiber and textile solutions for the apparel industry, announced the launch of its first performance offerings made from...
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Brand Watch

Recycled Polyester Becomes Production Standard in Riri Group’s Green Path

Bruce Christian -
To Riri, being responsible today for a sustainable tomorrow means looking ahead, toward an effort in bringing sustainability in operational decisions, even if they...
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Brand Watch

adidas Terrex Unveils Fastest Known Time, Fastest Own Time Footwear, Apparel Collection

Bruce Christian -
adidas Terrex unveils the Fastest Known Time and Fastest Own Time footwear and apparel collections created for people focused on breaking records with speed...
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Brand Watch

HOKA ONE ONE x Cotopaxi Empowers All Athletes to Explore the Trails

Bruce Christian -
Outdoor and B Corp brand Cotopaxi and footwear brand HOKA ONE ONE, a division of Deckers Brands have joined forces to launch a colorful...
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Awards

NPD Group Finds NEMO the Fastest Growing Camping Brand

Bruce Christian -
Over the course of 2020, NEMO’s founder and CEO Cam Brensinger felt like he was riding a rollercoaster. At the start of the pandemic last...
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