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Brand Watch

Carter’s Launches Children’s Clothing Recycling Program with TerraCycle

Bruce Christian -
Carter’s Inc., a marketer in North America of apparel exclusively for babies and young children, announces the launch of its recycling program, KIDCYCLE, a...
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Brand Watch

Smartwool Pledges 100% Circularity by 2030

Bruce Christian -
Smartwool, makers of Merino wool apparel, announced a strategic goal of making all products circular by 2030. The Smartwool Second Cut Project is designed to...
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Brand Watch

YKK Calls to Cut Greenhouse Gasses in Half by 2030

Bruce Christian -
YKK Corporation announced it has signed the Business/Investor Letter in Support of an Ambitious U.S. 2030 Climate Goal organized by the We Mean Business...
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Brand Watch

Softstar Kicks Off Zero-Waste Packaging on Earth Day

Bruce Christian -
Softstar, a handcrafted shoe company in Philomath, Oregon, has introduced zero-waste shipping materials in the latest addition to its sustainability efforts. The company, which operates...
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Brand Watch

Black Diamond Recalls PIEPS DPS Avalanche Transceivers

Bruce Christian -
Black Diamond Equipment Ltd., in cooperation with the U.S. Consumer Product Safety Commission (CPSC) and Health Canada, is issuing a voluntary recall of the...
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Brand Watch

SITKA Opens Retail Outlet in Bozeman

Bruce Christian -
SITKA, a leader and pioneer in performance hunting apparel, has opened its first experience center, the SITKA Depot. The 3,000-square-foot retail store offers a...
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Brand Watch

Origin Announces Partnership with Taiga

Bruce Christian -
Marketing agency Origin announced a partnership with Taiga, a developer of electric off-road vehicles including the mass-production electric snowmobiles and personal watercrafts. Origin will...
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Brand Watch

PrimaLoft Introduces Recycled Ethical Down Alternative

Bruce Christian -
PrimaLoft Inc.,a leader in advanced material technology, has launched a new version of its best-selling down alternative ,PrimaLoft Insulation ThermoPlume. The synthetic fill is...
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Brand Watch

Oboz Doubles Down on One More Tree Program for April

Bruce Christian -
Oboz footwear brand has been planting a tree for each pair of boots it has sold since 2007. To date, the Bozeman, Montana-based brand...
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Brand Watch

TTurtle Fur Welcomes Two New Canadian Sales Reps

Bruce Christian -
Turtle Fur, known for outdoor headwear and accessories, has been growing throughout the United States and Canada for 39 years. With its expansion into Canada...
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