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Friday, April 26, 2024
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Brand Watch

Brand Watch

Snow Peak USA Bolsters Team with Sales Director

Bruce Christian -
Snow Peak, a Japanese camping brand with 65 years of history, announced the addition of Liz Szulczewski to its U.S. sales team as Sales...
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Brand Watch

Tune Outdoor Enters Lightweight Camper Market

Bruce Christian -
Denver’s Tune Outdoor has unveiled its innovative entry to the growing lightweight truck camper market, the Tune M1. The Tune M1 pop-up canopy truck topper...
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Brand Watch

Zamberlain Welcomes New General Manager

Bruce Christian -
Zamberlan, the third generation handcrafted Italian bootmaker, has hired industry veteran, Bob Whip, as U.S. General Manager. Whip’s strategic business leadership experience will bolster...
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Brand Watch

Accelerating Circularity Unveils Recycled Textile T-shirts

Bruce Christian -
The mission of Accelerating Circularity is to catalyze new supply chains and business models to turn spent textiles into mainstream raw materials. ACP is an...
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Brand Watch

Gnarly Nutrition Names Head of Marketing

Bruce Christian -
Gnarly Nutrition hired John Perry as its Head of Marketing. Perry brings more than two decades of strategic and creative marketing expertise for iconic...
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Brand Watch

MSR Welcomes Product Line Manager for Stoves, Cookware

Bruce Christian -
Cascade Designs, the parent company of MSR, Therm-a-Rest, Platypus, SealLine, PackTowl and VARILITE, has hired John Park as its Product Line Manager for MSR...
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Brand Watch

Royal Robbins Appoints Head of Sales

Bruce Christian -
Royal Robbins, an outdoor apparel of authentic brands, appointed industry veteran Todd Gordon as head of sales to support the brand’s resurgent growth. With a...
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Brand Watch

Jack Wolfskin Continues NA Growth with New Senior Leaders

Bruce Christian -
Jack Wolfskin, an outdoor apparel and equipment brand, announced recent leadership and sales team changes to strengthen its position in the North American market. Elliott...
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Brand Watch

Mountain Khakis Appoints Agency for West Coast

Bruce Christian -
Mountain Khakis has appointed Three Saints Outdoor Agency as its new sales representation across the West Coast of America. Its territory includes Alaska, Arizona,...
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Brand Watch

Mystery Ranch Names Distribution Partners in UK

Bruce Christian -
MYSTERY RANCH, a pack company built on a heritage of comfortable load carriage, announced a strategic distribution partnership with Beyond Hope in the United...
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