As rapid growth in demand for clean, chemical-free solutions for odor control and moisture management fuels expansion, FUZE Biotech is changing its name to FUZE Technologies and launching a more comprehensive website to better complement its suite of products and services.
With roots in biotech, FUZE Technologies is growing into new markets, including outdoor, hospitality, fitness, and office/workspace. The new name will complement the brand’s growing list of clean solutions for anti-bacterial, cooling and fast-drying performance.
“Biotech is where the brand started, and we quickly realized that our FUZE product can provide clean, high-performance, sustainable solutions for chemical-free initiatives across a broad range of markets,” said Andrew Peterson, president of FUZE Technologies. “Demand for our products is growing globally and our new FUZE Technologies name better tells our story.”
The FUZE Technologies website, www.fuze47.com, launched this month and serves as the brand’s home for information and education. The “47” is a subtle nod to the atomic weight of silver, the non-ionic agent providing antimicrobial benefits in the gold-powered FUZE product.
The name change and website launch come close on the heels of an expansion into a new headquarters earlier this spring, where FUZE will be able to produce ten times as much product.
Applied as a light mist to a substantial number of materials – including textiles, hard surfaces, and down insulation – FUZE leverages the natural antibacterial properties of silver particles to create a permanent treatment that fights odors, accelerates evaporation, and protects against UVA and UVB radiation.
