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Thursday, June 17, 2021

Dakine Launches Signature Women’s Bike Apparel Collection

Dakine introduced the Casey Brown Collection, a two-piece bike apparel and accessory line for female riders. The collection was designed in collaboration with professional mountain biker and Dakine athlete, Casey Brown (pictured). The line includes a long-sleeve bike jersey and lightweight, moisture-wicking bike gloves built for gravity-inspired mountain biking. The products feature retro black-and-orange colorways for a gender-neutral look, reflective of Brown’s easy-going attitude and hard-charging style.

“The Casey Brown Collection is our first collaboration with a professional female mountain biker, and Casey’s experience and knowledge of bike apparel really shines in this collection,” said Pam Levine, SVP of brand management for Marquee Brands. “This collection is progressive and can keep up with Casey. Everything from the lightweight, breathable material and four-way stretch construction to the calm, neutral colors provides female athletes with practical, high-performance gear they can trust.”

Brown is known for her aggressive riding and fearless determination that is breaking down barriers for women in the sport. Having gear she can rely on is imperative to her success and safety, said Dakine. The Casey Brown Thrillium Glove features durable, tactile Pittards goat leather on the palm, providing grip and bar feel that is also flexible. The Thrillium Jersey features a streamlined gravity fit that is comfortable and low profile. The polyester jersey is stretchy, breathable and utilizes Polygiene odor control technology. The jersey is built with UPF 20 sun protection for added.

“The inspiration for the jersey came from what I saw was lacking in the women’s riding gear lines, I wanted to have a jersey that looked like a classic vintage race top, not too girly but still cute. The fit is relaxed for air flow and a casual feel. The glove has a minimalist approach, I like to have uninhibited contact with the bars.” said Brown. “It feels surreal to have a pro model with Dakine, it truly is a childhood dream. I think more clothing companies are going to follow our lead, with more and more women riding professionally and so many up-and-comers, it seems like a no-brainer.”

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