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Malakye.com Taps Into LinkedIn Audience

Martin Vilaboy -
Malakye.com is strengthening its position as a leading professional network for lifestyle-driven industries through a new advertising initiative with LinkedIn. In turn, the company has...
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Avid4 Adventure Launches New Expedition Camps in Colorado

Gerald Baldino -
Avid4 Adventure is launching a new suite of one-week Expedition Camps this summer.  Participants will be taken to some of the best spots for outdoor recreation in...
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Fishing Equipment Line Re-Brands with Expanded Offering, Customer Engagement

Martin Vilaboy -
American Outdoor Brands (AOB) Outdoor Products & Accessories Division, announced the launch of BUBBA, a new lifestyle brand that refreshes the company’s original Bubba Blade, a...
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80 Colorado Outdoor Businesses Urge Support for America’s

Martin Vilaboy -
U.S. Senators Michael Bennet (D-C.O.), Martin Heinrich (D-N.M.), as well as Representatives Lowenthal (D-C.A), and Perlmutter (D-C.O.) have just introduced legislation seeking to reaffirm the importance of America’s...
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Honey Stinger Names Knowles VP of Sales

Martin Vilaboy -
Honey Stinger announced today the appointment of Kelly Knowles as the company’s vice president of sales. Knowles brings a breadth of experience to his new role...
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2018 Holiday Sales Grew Less than Expected

Martin Vilaboy -
Holiday retail sales during 2018 grew a lower-than-expected 2.9 percent over the same period in 2017 to $707.5 billion, the National Retail Federation said...
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California Outdoor Industry Group Forms

Martin Vilaboy -
Spearheaded by a board of directors and comprised of outdoor industry professionals experienced in launching and managing profitable businesses, the California Outdoor Recreation Partnership (CORP) will...
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Industrial Revolution Hires New President

Martin Vilaboy -
Industrial Revolution, the Seattle manufacturer and distributor of outdoor accessories, announced the addition of Drew Keegan as its new president. Keegan will tap into his vast outdoor...
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CRKT Welcomes Industry Veteran Lunz as New CFO

Martin Vilaboy -
Columbia River Knife and Tool welcomed Jeff Lunz to the team as the company’s new vhief financial officer. Lunz worked with Gerber Legendary Blades for the...
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Snow Sports Sales Up with Snow Fall, Says NPD

Martin Vilaboy -
Ski areas in the U.S. are reporting hefty snow falls, and as the snow came down, winter/snow sports gear sales were up 7 percent in the...
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