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Market Research

Market Research

VOORMI Shifts Resources to American Manufacturing

Martin Vilaboy -
VOORMI, already advocates for domestically sourced materials and American manufacturing, announced the expansion of on-site manufacturing capabilities at the company’s hometown headquarters in Pagosa...
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Market Research

Awareness Climbs for ‘Small Business Saturday’

Martin Vilaboy -
Specialty retailers have a chance to take center stage next weekend, as awareness of Small Business Saturday continues to grow. Results from the fifth-annual...
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Market Research

U.S. House Passes Outdoor REC Act

Martin Vilaboy -
The Republican-controlled U.S. House of Representatives on Monday unanimously passed the Outdoor REC Act, legislation that would require the Departments of Commerce and Labor...
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Market Research

In-Store Mobile Browsing Yields Higher Ticket Sales

Martin Vilaboy -
The threat that showrooming would slash in-store sales never really came to bear, and now, research suggests in-store mobile browsing benefits brick and mortar...
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Market Research

SFIA Releases Fitness Tracking Study

Martin Vilaboy -
Sports & Fitness Industry Association (SFIA)’s annual "Tracking the Fitness Movement" report shows an increase in popularity of both new and old fitness activities...
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Market Research

NPD: Online is Closing In-Store Holiday Gap

Martin Vilaboy -
According to global information company The NPD Group, 71 percent of consumers, and 79 percent of Millennials, plan to do some of their holiday...
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Events

Alibaba Takes Singles’ Day Global

Martin Vilaboy -
China's Alibaba Group Holding, Ltd. is taking a step forward toward its goal of "buy global and sell global" by helping overseas merchants sell...
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Market Research

More Retailers Close on Thanksgiving

Martin Vilaboy -
According to Ramon Avila, a marketing professor at Ball State University, there’s a simple reason for many major retailers staying closed this Thanksgiving. It’s...
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Market Research

Advanced Mobile Tech Still to Come at Retail

Martin Vilaboy -
While a good majority of retailers in North America have a mobile-enabled website, other more-advanced mobile capabilities, such as geolocation and customer identifying technologies,...
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Market Research

Survey Suggest Strong Holiday Spending

Martin Vilaboy -
A new survey conducted by Kelton Global on behalf of savings destination RetailMeNot reports that 61% of shoppers plan to spend more this holiday...
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