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Snapchat Revs Up Social Commerce Efforts

Snap Inc. reportedly is testing two new ad units, one of which can help retail advertisers deep link within ads, and another that simplifies...

Verde Launches Business Consultancy Division

Verde Brand Communications launches Verde Strategy; a strategic solutions consulting practice that addresses business growth opportunities for companies in the active outdoor lifestyle markets....

Email Drives Chunk of Holiday Online Sales

According to a report from Adobe Digital Insights, email campaigns helped drive as much as a fifth of $79.2 billion in online revenue during...

Growth Outlook for Wearables Slashed

Wearable devices such as Apple Watches and Fitbits have had every opportunity to become the "the hot Christmas" gift the past few years. But...

Matt Powell on The Sales Void Created by The Sports Authority

When The Sports Authority (TSA) filed for bankruptcy last spring, it was the largest failure we had ever seen in the sports industry. The...

Study Points to Negative Impacts of Recreation in Protected Areas

Newly published research in the journal PLOS ONE by scientists at the Wildlife Conservation Society, Colorado State University (CSU), and University of California-Berkeley argues...

JD Sports Acquires Go Outdoors

JD Sports Fashion has acquired Go Outdoors, one of the largest outdoor dealers in the U.K The deal amounted to £112.3 million, also assuming...

Paddlesports Dealers Throw Oar in Trade Show Waters

The outdoor trade show waters continue to get murkier, as Emerald Expositions' decision to change the dates of its Outdoor Retailer Summer and Winter...

VOORMI Shifts Resources to American Manufacturing

VOORMI, already advocates for domestically sourced materials and American manufacturing, announced the expansion of on-site manufacturing capabilities at the company’s hometown headquarters in Pagosa...

Awareness Climbs for ‘Small Business Saturday’

Specialty retailers have a chance to take center stage next weekend, as awareness of Small Business Saturday continues to grow. Results from the fifth-annual...
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