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Brand Watch

Tifosi Launches Awareness Collection to Support Breast Cancer Research

Tifosi Optics, a sport and lifestyle sunglasses brand, reintroduces the brand’s Breast Cancer Awareness Collection in support of the Lynn Sage Breast Cancer Foundation. The...

Geartrade Joins ‘The Rock Fight’ Podcast as Presenting Sponsor

Geartrade, an independent online resale platform for used outdoor gear and apparel, has joined The Rock Fight podcast as a presenting sponsor. With the sponsorship,...

Curious Creatures Creates Fresh Approach to Mountain Bike Apparel

Curious Creatures, a new, technical mountain bike apparel brand has announced its launch in the United States. "With Curious Creatures, we're not just launching a...

Cardo Systems Names Sales Manager for US, Canada

Cardo Systems, a leader in group communication devices, has named Erika Gurnett as its sales manager for Outdoor Sports in the United States and...

Zeal Optics Launches Cloudfall Goggles

Zeal Optics has launched its latest breakthrough in snowsports eyewear: the Cloudfall Goggle. The Cloudfall design is Zeal’s first spherical lens goggle that combines the...

LIVSN’s FW23 Collection Expands Premium Apparel Range

LIVSN Designs, an outdoor apparel brand focused on creating durable, premium outdoor clothing, announced its Fall Winter 2023 Collection, a line of clothing that...

Kane Footwear Adds 12 Universities, 5 Athletes to College Collection

Kane Footwear announced the expansion of its officially licensed college collection with 11 additional schools. In celebration of the expansion, it is partnering with...

ASTG Celebrates 140th Anniversary in the US

While thousands of U.S. manufacturing companies have closed during the past 40 years, or moved operations overseas, Aurora Specialty Textiles Group (ASTG) has remained...

Craft Appoints Waypoint Outdoor to Bolster Growth in Footwear Market

Craft Sportswear North America has appointed Waypoint Outdoor as the nationwide sales agency of record for Craft’s footwear collection. The partnership is a significant...

Coats Footwear Reveal Sustainable Innovations at Lineapelle

Coats Footwear will be exhibiting, Sept. 19-21, at Lineapelle in Milan as its team showcases a portfolio of innovative, sustainable materials and manufacturing techniques...
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