PrimaLoft Inc. is experiencing traction and enthusiasm for its Active Evolve insulation. The technology, known for its breathability, moisture management and stretch capabilities, has garnered attention and adoption within the outdoor and lifestyle apparel industry.
In response, PrimaLoft is expanding its product offerings by adding four Active Evolve styles, reaffirming its commitment to providing solutions that meet the needs of consumers.
Originally launched in 2018, PrimaLoft Active Evolve is a line of insulating fabrics that is designed to evolve performance, design and sustainability. Combining the lightweight warmth of insulation with the breathability of the fabric, the technology is developed to perform in a range of activities, regardless of intensity or season.
From pushing yourself during a cross-country ski tour to working up a sweat hiking to the next peak, PrimaLoft Active Evolve keeps you in your comfort zone – even when you’re pushing yourself out of it.
Several products in the Active Evolve line can be used as a next-to-skin fabric. This enables brands to forego liner fabrics, which means heat and moisture are managed more efficiently, breathability is supported and user comfort is maintained.
In addition to achieving optimal performance during aerobic activity, this yields a wider utility and year-round use, all while allowing brands to use less overall material when designing a garment, reducing footprint and waste.
PrimaLoft Active Evolve offers several advantages to designers. It enables them to use the full spectrum of color, incorporate unique patterns, and provide greater flexibility in fabric selection.
Additionally, Active Evolve eliminates the need for quilting in the design process.
Products within the Active Evolve line are made from up to 100 percent post-consumer recycled content, including three of the four new styles.
With more than a dozen brand adoptions, PrimaLoft Active Evolve’s adaptability for the user, range of use across activities and seasonal timing, is making this one of the most versatile products in the PrimaLoft portfolio.
For more information, visit stage.primaloft.com
