Bend Outdoor Worx (BOW), a new Central Oregon outdoor industry incubator that is developing a program to help provide resources to emerging or developing outdoor industry companies, has chosen three companies to participate in the organization’s initial program, which began this month. Focusing on local companies as well as businesses in the outdoor industry who would like to move to Central Oregon, BOW will offer mentorships, infrastructure, related resources and industry connections to help outdoor companies become more sustainable and successful, says the group.
The companies who will participate in BOW’s inaugural session include Cairn, a monthly subscription box service for outdoor enthusiasts, Homeschool Technical Apparel, a technical outdoor apparel company, and Free Range Backpacks, technical, light-weight backpacks for backcountry and multi-sport athletes.
At the core of the program is the mentorship from BOW’s industry founders in areas where developing companies may be lacking. Through a process of discovery meetings, analyzation and curriculum building, BOW will determine company needs and provide guidance from the founders and extended mentor group. The incubator will then support these companies by aligning them with additional resources needed to succeed, including legal assistance, financial planning, marketing, logistics, sales, marketing, and product development.
“With all of our natural resources, the outdoor industry is a natural fit with the Central Oregon lifestyle,” says Gary Bracelin, one of BOW’s founders. “We believe businesses can succeed and thrive here – it’s time for Bend to take the lead in the outdoor industry. We’re excited to begin working with companies who have the same goal.”
