Headsweats Lowers Custom Order Minimums, Expands European Distribution

Following a successful 2015, Headsweats is offering lower minimums on custom orders in an effort to help accommodate more retailers, events and teams. Additionally, the brand will unveil an updated Web site in early 2016, and is making major strides in expanding its international distribution.

Headsweats is dedicated to expanding and enhancing its custom design business by offering a 50-piece minimum on custom factory orders with a turnaround time of four to five weeks after final artwork approval. These new minimums will allow customers a wider variety of customization options, and will open up opportunities for more companies, events and teams with short lead times to work with the brand, says Headsweats.

In the summer of 2015, Headsweats opened an office in the UK to service a growing market in Europe and the brand has also recently expanded its distribution into Denmark and South Africa.

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“Having an office in the UK allows us to better service and grow accounts in Europe, as well as take advantage of trade show opportunities and large endurance events being held there,” says Headsweats President, Mike McQueeney. “The European endurance and multisport market has seen incredible growth in recent years, and we’re excited to bring our performance headwear expertise to this demographic to add another chapter to the Headsweats story.”

In the coming months, Headsweats will also be unveiling improvements to its Web site that will include updating the theme and making navigation more user-friendly.