Grassroots Adds Retail Members, Reports Recovering Sales

Grassroots Outdoor Alliance, the national organization dedicated to the health and growth of independent specialty retail, announced the addition of 10 new retail members as well as strong 3Q and 4Q results, as the group puts the final touches on a challenging and wildly unpredictable year.

The new additions elevate the organization to 94 retailers with 195 total doors in 42 states nationwide and include: The Bear Mountain (Waco, Texas); Canyon Pass Provisions (Fair Haven, N.J.); Footsloggers (Boone, N.C.); Lake Superior Trading Post (Grand Maris, Mich.); Little Forks Outfitters (Midland, Mich.); The Outfitter at Harbor Springs (Harbor Springs, Mich.); River Rock Outfitter (Fredericksburg, Virginia); Rock and Snow (New Paltz, N.Y.); Treads ‘n’ Threads (Gunnison, Colo); and Water Stone Outdoors (Fayetteville, W.V.).

As a group, preliminary year-end sales numbers reflect that Grassroots retailers will be down 2.75 percent year-over-year, which is seen as positive consider the near-complete stoppage of retail sales for more than a month last spring.

To continue the positive momentum of specialty retail sales into 2021, the alliance stresses the need to remain open and for transparent communication between vendors and retailers.