Clif Bar Exec to Headline Organic & Non-GMO Forum 

The Organic & Non-GMO Forum, to be held here October 29-30 at the Hyatt Regency St. Louis at the Arch, will welcome Matthew Dillon, senior director of agricultural policy and programs for Clif Bar, as its keynote speaker.

Clif Bar, which introduced the first certified organic energy bar, has been thriving and prospering for more than 20 years. In his presentation “Organic: At the Center of Clif Bar’sVision,” Dillon will expound on the company’s Five Aspirations Business Model, which guides its day-to-day operations and long-term decisions. Through this focus on sustaining its Business, Brands, People, Communities and the Planet, the company, which has purchased nearly 900 million pounds of organic ingredients since 2003, has seen a 10-year compounded annual growth rate of 17 percent and leads its category with a 31 percent market share.

“Clif Bar believes in the power of business to drive more than profits, and the potential of food to do more than just feed us,” said Dillon. “We are guided by our five aspirations as we craft energy foods that have a positive impact on our health, our communities and the planet. For decades, organic has been at the center of that vision, and we have worked to create long-term value for farmers through organic sourcing, research and investment funds.”
Joining Dillon as speakers at the forum will be several other industry experts, such as Tony Michaels, CEO of Midwestern BioAg; Ken Dallmier, President and COO of Clarkson Grain Company; and Emma Weston, CEO of AgriDigital. Topics to be covered include fraud, pricing, regulations, certifications, producers’ perspectives, investment in organic acres and much more.

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