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SMITH Expands Partnership with Alterra Mountain Co.

Bruce Christian -
SMITH has renewed and expanded its partnership with Alterra Mountain Company as the exclusive product sponsor of eyewear and helmets among 15 Alterra-owned resorts...
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Brand Watch

BikeExchange/Kitzuma Cycling Logistics Merger Proves Successful

Bruce Christian -
After joining forces in December, Kitzuma Cycling Logistics, offering fully-assembled bike deliveries nationwide and BikeExchange, an online storefront for retailers, manufacturers and consumers across the...
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Awards

Dahu Wins Silver Medal from America’s Best Bootfitters

Bruce Christian -
Dahu, a Swiss ski boot recognized for redefining the relationship between on-hill ski performance and comfort, has been awarded the “Best in Category” Silver...
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News

Solo Stove Launches 2.0 Version of Smokeless Fire Pit

Bruce Christian -
Solo Stove has launched Fire Pit 2.0, an update to its smokeless fire pits. The update to Fire Pit 2.0 is the inclusion of...
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News

Vista Outdoor Acquires Simms Fishing Products

Bruce Christian -
Vista Outdoor Inc., the parent company of 39 renowned brands that design, manufacture and market sporting and outdoor products to consumers globally, announced the...
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Brand Watch

SEQUEL Gets Joyful with Happy Socks in Fold

Bruce Christian -
SEQUEL now represents the beloved, quirky brand spreading color and happiness everywhere: Happy Socks! Founded in 2008 from a desire to escape the drab gray...
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Brand Watch

Safilo Joins Fashion Pact to Support Positive Environmental Impact

Bruce Christian -
Safilo Group, an eyewear industry player in the design, manufacturing and distribution of prescription frames, sunglasses, outdoor eyewear, goggles and helmets, has joined the...
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Brand Watch

Lululemon Workers Look to Unionize D.C. Store

Bruce Christian -
Employees at a Lululemon store in Washington, D.C. filed a request with the National Labor Relations Board to conduct a union election. The group wants the...
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News

Owner of Rock-N-Rescue Acquires Omega Pacific

Bruce Christian -
Rock N Rescue’s parent company, The Weinel Group, has acquired the Omega Pacific brand and its associated trademarks. Omega Pacific was one of the...
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News

Front Runner Launches Slimpro Van Rack with Dometic

Bruce Christian -
Front Runner, known for dependable, innovative and off-road tough-designed overlanding and camping equipment, launched the Slimpro Van Rack system, which offers an additional entry...
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