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Dovetail Workwear Debuts CORDURA-Enforced D-Fender Pant

Brady Hicks -
Women’s workwear company Dovetail Workwear brought to market its latest innovation, featuring CORDURA advanced fabrics, with the new D-Fender pant. Addressing the needs of...
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News

Grassroots Outdoor Alliance Welcomes Jetty to National Vendor Partner Network

Brady Hicks -
Grassroots Outdoor Alliance, a national organization dedicated to the health and growth of specialty outdoor retail, welcomed surf brand Jetty to its national vendor...
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News

REI Co-op to Again Close on Black Friday for Opt Outside Campaign

Brady Hicks -
Outdoor retailer REI Co-op is planning to again close its over 190 locations - stores, distribution centers, adventure centers, call centers and headquarters -...
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News

Zamberlan Welcomes North American Sales Manager

Brady Hicks -
Zamberlan, the third-generation handcrafted Italian bootmaker, hired footwear industry veteran Bill Johnson as North American sales manager. The addition of this role comes as...
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News

Astral Names Head of B2B Sales

Brady Hicks -
Astral, a creator of high-performance footwear and apparel for wilderness athletes, appointed Christian Mason as head of B2B Sales. In this role, Mason will...
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News

PrimaLoft Strengthens Focus on Outdoor Enthusiasts with Two Appointments

Brady Hicks -
PrimaLoft, an innovation company specializing in high-performance, sustainable insulation, appointed of Chris Gallo as SVP of product strategy and Andrea Paulson as SVP of...
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Events

Switchback Welcomes OIA as Official Event Partner

Brady Hicks -
Switchback and Outdoor Industry Association (OIA) announced a strategic partnership to strengthen the impact, effectiveness and attendance of the twice-annual outdoor sector gathering. As a...
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News

eVent Fabrics Adds Personnel to Meet Demand, Assist Korean Expansion

Brady Hicks -
eVent Fabrics, which provides waterproof and breathable laminates, hired three key team members to assist with the growing demand for its expanding lineup of...
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News

National Outdoor Leadership School, MSR Announce “Get A Lot, Give A Lot” Promotion

Brady Hicks -
National Outdoor Leadership School (NOLS) and MSR, the manufacturer of WhisperLite stoves, announced their “Get A Lot, Give A Lot” partnership. Through the end...
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News

Outdoor Alliance’s Katie Hawkins Named 2024-25 Obama Foundation Leader

Brady Hicks -
Katie Hawkins, the Outdoor Alliance’s California program director, was named among 205 individuals to join the Obama Foundation Leaders program. This program trains participants worldwide...
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