Performance insole company Tread Labs, owned and operated by Mark Paigen, founder of Chaco sandals, has launched a premium sandal collection for the spring 2023 season. The innovative and concise collection that Paigen designed marries superior support and comfort of Tread Labs’ insoles with clean, elegant aesthetic, contoured footbeds and eco-friendly materials for discerning consumers.
Developed over the last 18 months, Tread Labs sandal collection is a perfect fit for specialty outdoor and specialty footwear retailers looking for a fresh offering from a seasoned, sandal expert. The collection features two elegant gender-neutral styles that attract customers to the wall with compelling design, then hook them with obscene comfort and support.
After focusing on performance insoles for the past seven years, Paigen said, “I just can’t seem to get sandals out of my head. I saw a white space in the sandal market, just begging to be filled. A space bordered by performance, comfort and a clean, clear design aesthetic. There are plenty of great sandals out there, but nobody has addressed this gap in the market.”
Tread Labs sandal collection offers distinct features including:
- Ultra-light polyurethane midsoles share DNA with performance running shoes for a smooth ride.
- Perfectly contoured footbeds incorporate the proven arch support of Tread Labs insoles.
- Knit uppers of 100% recycled polyester fit like a glove and have a fresh, clean aesthetic.
- Non-marking rubber soles with recycled content provide slip resistance and durability.
- Direct attach construction and knitted uppers eliminate glue and waste, simplifying construction.
The SS23 release includes 2 styles: Albion ($120 MSRP), with a backstrap and Covelo ($110 MSRP), a slide. All styles will be available in men’s and women’s whole sizes in a color palette inspired by the California towns they were named after.
To learn more about Tread Labs visit treadlabs.com.
