Technical and lifestyle headwear brand Sunday Afternoons has announced a new partnership with Sea to Summit, Australia’s largest integrated wholesale and retail distribution company serving the outdoor, sporting goods and lifestyle industries. Sea to Summit is now the exclusive distributor in Australia for Sunday Afternoons’ headwear.
“Sea to Summit has deep roots in Australia’s outdoor retail landscape and has had incredible success growing brands there,” said Angeline Lacy, President of Sunday Afternoons. “International expansion is a priority for our long-term growth, and this partnership will allow us to meet the growing demand from Australian retailers for our products and to continue building our global presence.”
Sea to Summit’s corporate offices and operational facilities are located in East Perth, Australia