Sun Outdoors Acquires LSI, Franchisor of Jellystone Parks

Sun Outdoors has acquired Yogi Bear’s Jellystone Park Camp-Resort franchisees, for which Leisure Systems Inc. (LSI) was the franchisor. The acquisition includes more than 70 Jellystone Park locations in North America.

Yogi Bear’s Jellystone Park Camp-Resorts have everything your family needs to make long-lasting memories. From pools, water slides, and splash grounds to jumping pillows, wagon rides and foam parties to theme events, s’mores, and of course, visits with Yogi Bear and his friends.

Family fun is always the main attraction at our family campgrounds! With more than 75 locations across the United States and Canada, we make it easy to enjoy a quality camping experience that’s close to home.

Sun Outdoors provides campsites for those people whose lives don’t revolve around work or mobile phones. A version that cares about family adventures and for those who don’t get upset when things don’t go as planned. A Sun Outdoors vacation gives you the amenities of a resort, the connection to nature of camping, the relaxed feeling of a staycation, and all the support you need.

LSI’s CEO and President Rob Schutter will continue in his role. Other details of the acquisition were not available.

“Sun has been an active member of our franchisee base for nearly a decade, growing its ownership from a single Jellystone Park in upstate NY to over a dozen locations across the U.S. today,” Schutter wrote in a letter. “Along the way they have earned numerous franchisee awards and have distinguished themselves for the investment and innovative improvements they have added to their locations and the high level of support they continually provide to their teams. Sun has been a valuable partner in the Jellystone Park franchise and today marks a welcomed expansion of that partnership that I believe we will all benefit from.”

Jonathan Zacharias said in a Zoom meeting with franchisees, “In preparation for today, I have witnessed Sun’s eagerness to collaboratively invest in the Jellystone Park franchise. I am looking forward to the resources they will provide to Jellystone Park through their experience as operators and their proven desire to invest capital and create value for their stakeholders. With your input, I am excited to help direct that investment and to ensure it delivers for our guests and for you: our partners in the Jellystone Park franchise.”