Pacific Northwest-based outdoor and lifestyle brand, Poler Stuff, announced the launch of its Spring 2021 collection with several new and prominent national and specialty retail partners including Zumiez, REI, Urban Outfitters, Nordstrom, Tilly’s, Tactics, Evo, and Jack’s Surfboards.
In addition, the brand has appointed these sales agencies to represent it as Poler grows its North American and International presence:
- Adams Outdoor Sales, led by Jake and Lauren Adams, are servicing retail in the Midwest including Illinois, Indiana, Iowa, Michigan, Nebraska, North Dakota, South Dakota and Wisconsin. The duo specializes in the outdoor and fitness industries, currently representing JanSport, Eagle Creek, Free Fly, Lolë and Noso Patches.
- Jamie Craig has been appointed independent sales covering Colorado and Utah bringing his experience in the action sports market, including representing Raen Optics, Topo Designs, Sole Technology and Pukka Custom Headwear.
- Out of Step Ltd., a leading distributor of skate and streetwear brands with offices in Bristol and East London, adds Poler to its roster alongside HUF, Brixton, The Hundreds and Afends.
Following growth in the United States during 2020, Poler also announces its re-launch into the Canadian retail market with a direct-to-consumer approach beginning during the holiday season, featuring the Cozy Collection of Napsacks, Camp Ponchos and tents.