Outdoor Prolink Expands Pro Purchase Program into Canada

Outdoor Prolink, the pro purchase program created for outdoor professionals at the heart of the industry, announced expansion into Canada. The first brands on the Outdoor Prolink Canada website include Thule and Mountain Hardwear.

Outdoor Prolink’s network of Canada-based outdoor professionals includes around 5,000 professionals, who are stewards of the outdoors.

“For the past 17 years we’ve been building Outdoor Prolink intentionally, working with trusted brands and gathering a community of authentic professionals who are the beating heart of this industry,” said Gareth Richards, founder and CEO of Outdoor Prolink. “It brings me great joy that we are taking this next step to expand into Canada by linking brands and outdoor professionals to one another. We take this responsibility very seriously and will continue to honor our unwavering commitment to authenticity when approving pros, while supporting the brand’s growth and go-to-market strategies.”

Outdoor Prolink’s members are professionals who guide, educate, train, mentor, outfit and lead a wide audience in outdoor recreation. They dedicate their careers to getting more people outside and help them fall in love with the outdoors.

Outdoor Prolink takes pride in its verification process of outdoor professionals in order to remain a responsible pro purchase program to serve the outdoor industry. To learn more about Outdoor Prolink’s commitment to remaining a clean channel connecting pros, brands, and specialty retailers, check out the company’s manifesto here.

Canadian-based brands interested in joining Outdoor Prolink Canada can visit the partnership page here: outdoorprolink.ca/letspartner.

If you work in the industry and are interested in signing up to become an Outdoor Prolink professional, visit this link to see if you qualify: outdoorprolink.ca/professionals