Building off three successful years, the Moosejaw Outdoor Accelerator (MOA) returns for a fourth year to continue helping founders in the outdoor industry grow their companies and turn their visions into reality. More than 150 companies have applied over the last two years for the opportunity to work with Moosejaw and the ICELab, an outdoor-focused accelerator on the campus of Western Colorado University in Gunnison, Colo.
The 2023 accelerator program builds on the success of prior years and aims to support more leaders and innovators within the outdoor industry. Applications for the 2023 accelerator program will be accepted from January 2 through February 2 at moosejaw.com/accelerator
“We are excited to continue working with the talented team at the ICELab to help outdoor entrepreneurs launch and grow their businesses,” said Eoin Comerford, CEO, Moosejaw. “This program has been extremely rewarding and is an amazing opportunity for these companies to find success. We are looking forward to connecting with these founders and continuing to look for ways to drive inclusivity in our industry.”
In what has already been a successful program boosting companies such as SheFly Apparel, Lume Six, Spruce Pup, Pact Outdoors and Outdoor Element, the outdoor accelerator will target founders from under-represented groups in the outdoor industry or businesses that would help improve the inclusivity of outdoor participation.
“The MOA program was magical; sharing stories from founder to founder allowed us to glean so much insight from each other in an organic and natural way,” said Mike Mojica of Outdoor Element.
Four early-stage outdoor startups will be selected to participate in a comprehensive program to accelerate their growth:
- An eight-week intensive mentoring program guided by ICELab and based on its established curriculum, including five weeks on location at Western Colorado University and a week in Salt Lake City.
- Work sessions with Moosejaw experts on strategy, marketing, eCommerce and retail.
- Potential product launch on command in Moosejaw stores with a complete marketing and social media package.
- Legal resources provided by the law firm of Holland & Hart LLP for everything from company formation and investment agreements to intellectual property.
For more information, visit Moosejaw.com.
