Maine Fly Company Sets Hook with Darby Communications

Maine Fly Company, manufacturer of small-batch fly fishing rods, has retained Asheville, North Carolina-based Darby Communications as its PR agency of record. Effective immediately, Darby Communications will work with Maine Fly Company to introduce its lineup of unique small batch and custom rods to the broader fly-fishing community.

Launched as a passion project in 2018, Maine Fly Company’s mission is put craftsmanship over profit and honor the northeast’s deep fly-fishing heritage. Founder Jeff Davis says his obsession with rediscovering the dying art of the rod smith began after he inherited his late father’s extensive collection of fly-fishing equipment. Interest progressed to deep-seated curiosity and the passion project evolved into a sought-after brand known for its high-quality craftsmanship.

Maine Fly Company bucks the trend of mass production, sourcing components locally when possible and handcrafting small batch rods with intention, precision, and personality. Each batch is named after well-known Maine waterways and designed with various sizes, weights, actions, grips, and configurations, telling a story all their own.

For more information on Maine Fly Company, visit maineflyco.com.