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Tuesday, November 30, 2021

Hologenix Introduces Pure White Celliant

Materials science innovation leader Hologenix announced its research and development team has found a way to embed its flagship product, Celliant, into fibers that allows them to be pure white.

This expands the potential applications of Celliant to crisp white bed sheets and towels, athletic uniforms and jerseys, baby clothes, medical scrubs and more, while maintaining recognized wellness benefits.

Making pure white possible also makes delicate pastel fabrics possible, or any color.

Pure white Celliant captures and converts body heat into infrared energy, increasing local circulation, helping regulate body temperature and promote stronger performance, faster recovery and better sleep. Pure white Celliant is made from ethically sourced minerals from the earth and is available in nylon, polyester and recycled polyester fibers.

“We are constantly looking for ways to improve and bring new possibilities to Celliant’s infrared wellness benefits,” said Seth Casden, Hologenix co-founder and CEO. “Pure white Celliant delivers and we are very satisfied. The ability to offer our brand partners the same natural infrared wellness we’re known for, along with the possibility of any color fabric, including, of course, those stunning whites, is extremely fulfilling.”

For more information, visit www.celliant.com.


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