Great Outdoor Store Joins Grassroots

The Great Outdoor Store of South Dakota has become the newest retail member of Grassroots Outdoor Alliance, which provides buying, networking and other services for independent outdoor specialty retailers. Great Outdoor Store has been a premier outdoor specialty shop serving the Sioux Falls area since 1983.

The store is located in the historic Rock Island Depot. It sells outdoor, travel and lifestyle clothing and equipment and is locally owned by DeAnn and James Echols.

“We are very excited to become members of Grassroots,” said DeAnn Echols. “We feel fortunate to be able to take advantage of the opportunities that membership offers and look forward to networking with other store owners and managers.”

Grassroots Outdoor Alliance now includes 52 independent outdoor retailers with more than 100 doors in 29 states.