Cityhome Connects Small Local Businesses with Shoppers Online

Cityhome is an online marketplace with a mission: to empower small businesses and their surrounding communities.

Launched during the height of the Covid-19 pandemic, Cityhome brings the scale of an online marketplace to each small business it partners with, allowing each to reach new customers and sell more products while maintaining the small businesses unique brand identity.

The platform enables customers to shop small while discovering a growing curation of 500 coveted brands and 60,000 products across fashion, beauty and lifestyle all in one place.

Before launching in 2020 Cityhome founder, Rachel Romanowsky, had been working with small businesses that were fighting to keep their brick-and-mortar stores open as consumers flocked off high streets to online big box retailers.

She launched Cityhome to support these small businesses by creating an online platform to help scale their business, increasing the visibility of smaller stores and boosting their sales. The platform allows retail’s shift to e-commerce to work in favor of small stores rather than against them by alleviating a bulk of the work, time and money it takes for a small business to be successful.

Before Cityhome was introduced, shopping small businesses online was not an easy task in an online landscape dominated by e-commerce giants. With public interest in supporting small businesses increasing, Cityhome fills that gap and brings small businesses together through a highly curated e-commerce shopping experience.

This model empowers small businesses to embrace the power of the collective and compete against the Amazons of the digital world while giving consumers the opportunity to find the products they are looking for closer to home.