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GU Energy, HOKA ONE ONE Collaborate on New Flavor

GU Energy Labs and HOKA ONE ONE, a division of Deckers Brands, have joined forces in a sweet collaboration to create a Toasted Marshmallow...

 Confluence Names Todd King Vice President of Marketing

Confluence Outdoor has hired Todd King to drive marketing initiatives for its eight watersport brands. King comes to Confluence from Gaia Herbs where he...

Adventure Travel Conservation Fund, Conservation Alliance Announce Dual Memberships

The Conservation Alliance and Adventure Travel Conservation Fund (ATCF) announced a dual memberships that allows the pair to maximize their North American and international fight to conserve...

IO Report: Retail Tech Reboot

Retail Tech Reboot - A Near-Term Perspective on In-Store IT by: Martin Vilaboy The race is on to digitize the brick-and-mortar store, and there is no...

pjuractive Opens New Warehouse, Adds Logistics

In conjunction with the opening of its new warehouse in Dudelange, Luxembourg, puractive announced that CFL multimodal will be responsible for organising the storage...

Amazon Joins SFIA’s Board of Directors

Just when you thought Amazon was distracted by the grocery business, we get reports that Nike is looking into selling directly through Amazon. Now...

Deuter Deploys Centric

Deuter Sport GmbH, aleading German producer of backpacks, sleeping bags and outdoor accessories, has selected Centric Software to provide its product lifecycle management (PLM)...

IO Report: Tents & The Long Tail

Tents & The Long Tail - Spotting ultralight shelters on the AT by: Martin Vilaboy Today we call might call them social influencers or expert bloggers, but...

NSGA Appoints Bezanson and Miller to Board

The National Sporting Goods Association (NSGA) Board appointed Kevin Bezanson of Cleve’s Source for Sports and Greg Miller (pictured) of Universal Athletic to its...

Sportsman’s Bid Could Keep Gander Stores Open

According to numerous reports, Sportsman’s Warehouse Holdings is planning to bid for as many as 80 percent of Gander Mountain’s stores, say sources close...
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