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Brand Watch

Merrell Unveils ‘Scrap’-material Shoes for Zero Waste Week

Bruce Christian -
Merrell, a hike and outdoor footwear brand, announces the launch of Scrap, a limited-run footwear collection built partially using excess materials from the production...
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Brand Watch

Timberland Eyewear Introduces Bio-based Acetate Sunglasses

Bruce Christian -
Timberland Eyewear has introduced its latest innovation, the bio-acetate TB9318 sunglasses, a fusion of style, performance and sustainability. Striking an equilibrium between contemporary design and...
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Brand Watch

Ignik Collaborates with Artist to Unveil MTN Collection

Bruce Christian -
Ignik, an outdoor heating brand providing products to help people stay comfortable outside longer, debuts the MTN Collection in collaboration with artist and Canadian...
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Brand Watch

Kora Expands Bamboo Line with Activewear Capsule

Bruce Christian -
Kora, known for its expertise in crafting technical apparel with natural fibers, is expanding its bamboo apparel range with the introduction of an Activewear...
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Brand Watch

Sunday Afternoons Welcomes New CEO

Bruce Christian -
Following an extensive search, outdoor headwear brand Sunday Afternoons appointed Patrick Mahaffey as its new chief executive officer. Mahaffey joins the family-owned brand with extensive...
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Brand Watch

Madewell Becomes a bluesign System Partner

Bruce Christian -
Sustainability solutions provider for the textile industry bluesign announced a partnership with Madewell, a fashion and denim lifestyle brand, as the first U.S. denim...
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Brand Watch

Alta Group Joins AKU North America Sales Team

Bruce Christian -
AKU, an Italian footwear brand that designs and produces technical, comfortable, hand-crafted footwear, announced that Alta Group Inc., has joined its sales team in...
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Brand Watch

Kelty Teams with ORO Sales Group

Bruce Christian -
Kelty, a leader in durable and easy-to-use outdoor equipment, announced its partnership with On the Road and Off (ORO), a Southeast sales and marketing...
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Market Research

Retail Sales Rise Amid Back-to-school Deals, Prime Days

Bruce Christian -
Retail sales reversed their downward trend in July as Amazon Prime Day and promotions by other brands prompted increased shopping while wage increases gave...
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Brand Watch

Alpine Fit Achieves Climate Neutral Status, Allies with 1% For The Planet

Bruce Christian -
Alpine Fit, an outdoor apparel company known for its adventure apparel made in the United States, announced its partnership with 1% For The Planet...
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