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Newly Released

Newly Released

Hydrolight Inks Retail Deal with Dick’s

Martin Vilaboy -
Hydrolight Outdoor Gear, a newcomer to the outdoor hydration market, has landed a deal with Dick’s Sporting Goods and Field & Stream whereby its...
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Newly Released

Dovetail Launches Dealer Support Program

Martin Vilaboy -
Dovetail announced the launch of a dealer support program which will profile dealers online that stock Dovetail products and invite consumers in the partner...
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Newly Released

Tender Corporation Renames as ‘Adventure Ready Brands’

Martin Vilaboy -
Tender Corporation, which markets a range of best-in-class first aid, insect repellent and outdoor recreation products, announced today that the company will be doing...
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Newly Released

Cole Haan Enters Performance Running Martket

Martin Vilaboy -
Cole Haan, the iconic American lifestyle brand and retailer, announced that it is entering the athletic performance footwear space with the launch of two...
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Newly Released

Gearlab Adds Canadian Representation

Martin Vilaboy -
Paddle manufacturer and design house Gearlab Outdoors has announced new sales representation in Canada, expanding its global footprint in the paddle and watersports markets....
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Newly Released

100% Reaffirms Commitment to a Strict MAP Policy

Martin Vilaboy -
100%, the San Diego-based sports performance company, announced today its updated Minimum Advertised Price (MAP) policy to ensure that all online and brick-and-mortar retailers...
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Newly Released

prAna Earns Highest Rank in Textile Exchange Material Change Insights Report

Martin Vilaboy -
prAna has achieved Level 4, the highest rank as a Leading Performance brand, with mentions in every category in Textile Exchange’s Material Change Index...
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Market Research

Primus Enters the Sharing Economy

Martin Vilaboy -
Primus, the Swedish heritage outdoor equipment brand, has partnered with The Shed to provide outdoor enthusiasts the ability to rent camp cooking equipment in...
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Newly Released

Filson, Helinox Team Up on Tactical Collection

Martin Vilaboy -
Filson and Helinox announced a new collaboration that builds on Helinox’s foundation of performance and portability, adding a style that embodies the roots of...
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Newly Released

Kitsbow Partners with Health Carte Providers to Launch Face Mask Product

Martin Vilaboy -
After pivoting its premium cycling apparel production to make face masks and face shields for first responders and medical providers in Western North Carolina...
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