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Brand Watch

Dynastar Celebrates 60 Years with Hybrid Core 2.0 Ski Construction

Bruce Christian -
As Dynastar celebrates its 60th anniversary, the brand based at Mont Blanc in the French Alps, has its sights set on high-end ski performance...
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Brand Watch

YKK Center Park’s Furusato-no-Mori Designated Nature Coexistence Site

Bruce Christian -
Furusato-no-Mori (Hometown Forest), which was established within the Kurobe Manufacturing Center (Kurobe City, Toyama Prefecture) of YKK Corporation (Head Office: Chiyoda-ku, Tokyo / President:...
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Component Suppliers

Hyosung, Tefron, Santoni Introduce Sustainable Activewear at ISPO

Bruce Christian -
The world is witnessing a growing demand for sustainable and innovative solutions within the textile and fashion industry. To meet the evolving needs of...
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Brand Watch

Paka Releases Ethically Insulated Apu Parka

Bruce Christian -
Paka, an innovator in alpaca apparel, launched its warmest ethically-insulated jacket: the Apu Parka. The jacket recently was awarded an ISPO – the most...
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Brand Watch

Db Becomes Certified B Corporation

Bruce Christian -
Db, the Scandinavian luggage company, has become a certified B Corporation, joining a group of companies that have met rigorous social and environmental standards...
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Associations

Outdoor Brands Support ‘#WeKeepItWild’ Campaign

Bruce Christian -
Seven outdoor brands – including backpacks, apparel, footwear, and more categories – are joining forces to support The Conservation Alliance (TCA) by donating five...
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Brand Watch

Powered by Geartrade Can Boost Sustainability, Brand Loyalty

Bruce Christian -
Geartrade, an independent online resale platform for used outdoor gear and apparel, has launched “Powered by Geartrade” – a turnkey service for winter hard...
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Brand Watch

Glerups Celebrates 30 Years by Introducing Project Zero Waste

Bruce Christian -
Glerups, producers of Danish-designed natural wool slippers and boots, celebrates its 30th anniversary by announcing its Project Zero Waste Initiative and introducing three hues...
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Brand Watch

DB Equipment AS Certifies as B Corporation

Bruce Christian -
Outdoor travel brand Db announced its certification as a B Corporation as it joins a growing number of companies reinventing business by pursuing purpose...
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Brand Watch

Costa Sunglasses Pioneers Billfish Research

Bruce Christian -
Focused on conservation and driven by its community-based ethos, Costa Sunglasses announces the Marlin Fly Project, a billfish research mission using fly tackle. In...
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