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SFIA to Host Start-Up Challenge

Martin Vilaboy -
The Sports & Fitness Industry Association (SFIA) will highlight the latest industry innovations with its inaugural 2016 SFIA Start-Up Challenge, at the 2016 SFIA...
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Events

The North Face to Open NYC Flagship

Martin Vilaboy -
The North Face is making plans to open a new flagship store in New York City and its largest store in the city to...
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Endurance

Frodeno Official Partner of pjuractive

Martin Vilaboy -
One of the most successful triathletes in the world today, Jan Frodeno is now also the official partner and brand ambassador of pjur active....
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Events

PHIT Act Gains Momentum after Capitol Hill Event

Martin Vilaboy -
Legislation to reduce consumers’ costs for sports and fitness activities took a huge step forward during the 17th SFIA National Health Through Fitness (NHTF)...
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Events

Fleet Feet Opens Iowa Door

Martin Vilaboy -
Fleet Feet Sports opened a new franchise store in Davenport, Iowa. Located at Elmore Marketplace, 4257 Elmore Ave., the 2,200-square-foot facility is Fleet Feet’s...
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Events

Farm to Feet Wins Retail Display Award

Martin Vilaboy -
Farm to Feet, makers of 100% American socks, received a Bronze POPAI’s Outstanding Merchandising Achievement (OMA) Award at the recent GlobalShop trade show in...
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Events

Sierra Trading Boosts Brick and Mortar Strategy

Martin Vilaboy -
Sierra Trading Post expects to more than double store openings in the current fiscal year by opening five new retail locations, according to financial...
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Events

DICK’S to Open Utah Store

Martin Vilaboy -
DICK'S Sporting Goods will be opening its sixth store in Utah and 646th store nationwide on Friday, April 8 at The Meadows Shopping District...
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Events

OIA, Outdoor Foundation Challenge Indusrty on Kid Outreach

Martin Vilaboy -
Tapping into the competitive nature of the outdoor industry, Outdoor Foundation and Outdoor Industry Association have joined forces to launch What Region Rocks, an...
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Climbing

Petzl RopeTrip 2016 Headed to USA

Martin Vilaboy -
In April 2016, rope access specialists will descend on the Petzl Technical Institute (PTI) in Salt Lake City, Utah to compete in the third...
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