black crows, the French ski brand focused on design-driven high-performance ski products and apparel has launched the Wild Outside-In campaign highlighting Xpore outfits that are PFC-free, toxic-free, breathable and waterproof.
The paradigm shift regarding blackcrows technical textile range is entering its third season. Three winters ago, blackcrows partnered with BenQ, a Taiwanese corporation that produces Xpore, a microporous membrane using water-based glues and solvents that makes it less harmful for the environment. Xpore outfits are PFC-free, toxic-free, breathable and waterproof, but they are first and foremost durable in their timeless design as are their time-tested materials.
Designed and tested at the core of blackcrows’ Chamonix nest, the Freebird Xpore apparel collection is made in Europe with a renewed attention to detail and a responsible choice of materials.
blackcrows technical garments are meant to be simple, stripped-down design on the outside, yet shiny and joyful inside for an impeccable performance. blackcrows details and functionality allow people to move forward, flowing with the intensive and natural movement of the skier, whatever the conditions.
Check out the campaign here: https://www.black-crows.com/ca/fr/wildoutsidein.html
For more information about black crows, visit: black-crows.com
