Celebrating a combined sixty-five years of sales and service in their respective regions, Atomic recognized longtime sales reps Bruce McDonald and Tom Blair (pictured right) for their commitment and dedication to growing the Atomic brand and community. A ceremony was held during the recent Atomic 20/21 Prepare to Sell Meeting in Altenmarkt, Austria, home to Atomic’s factory and global headquarters.
Both McDonald and Blair were presented with a pair of personalized Atomic Redster G9 World Cup skis with custom made bases that carry their names.
Honoring 35 years of service as an Atomic sales rep in New England, McDonald of Eliot, Maine, was recognized for his commitment to the sport of skiing and his long-term relationships with key specialty retailers in the region. Blair of Tom Blair & Associates of Hudson, Wisc., also received an award for 30 years of sales management in the Midwest.
“Thanks to the hard work of guys like Bruce and Tom, 2019 is on track to be another record-breaking year for Atomic,” said Jake Strassburger, Atomic’s alpine commercial manager. “We are grateful for their contributions and proud to acknowledge their outstanding efforts in delivering an unrivalled skiing experience for our customers.”
“It’s been a great ride with Atomic the past 30 years. I am proud to represent Atomic, a company that continuously improves their products year upon year to bring the best technology to skiers,” said Blair. “I’m grateful to the retailers who have been loyal to Atomic. They’ve become friends and together we provide our customers an outstanding skiing experience.”
“Not everyone is lucky enough to do what they love to do and as long as I have. My passion for Atomic still burns very strong,” added McDonald.