Anon Debuts Line of PERCEIVE Polarized Sunglasses

Anon Optics, a leader in ski and snowboard helmet and goggle technology with deep roots in active lifestyle, has released its sunglass collection. Following the release of Anon’s proprietary lens technology, PERCEIVE, in 2020 for snowsports goggles, the company has expanded its eyewear offering to include sunglasses with PERCEIVE Polarized High Contrast Lenses. The collection includes three new styles: Advocate, Promoter and Winderness.

The collection is made in small batches by genuine sunglass craftsmen from the Fukui region of Japan. Every style features PERCEIVE Polarized lenses designed to maximize contrast and definition. The lenses have Hydro/Oleophobic treatments and include the added glare protection of polarized filters. They feature materials such as hypoallergenic beta-titanium, stainless steel hinges, cellulose acetate and unique colors.

The Advocate is a conservatively fashionable, modern update to a classic lifestyle frame. Both lifestyle and sport-oriented, it features a hybrid temple arm with a titanium temple core and titanium eye ring around the perimeter of the lens. Minimalist and lightweight, these glasses sit comfortably on the ears and bridge of the nose. A mild side shield gives the advocate extra versatility for when you’re spending time on the skin track. Available in three colorways: Black, Tortoise and Rock Salt. MSRP: $229.99

The Promoter is a staple accessory that works with any ensemble. The cat-eye frame fits in nicely whether you’re out to dinner on the patio or out for a hike on the trail. Curvy and sleek, the Promoter is designed with adventure in mind, and fits comfortably without looking like a piece of technical gear. It features a blend of materials with a traditional cellulose upper frame and a lightweight titanium lower lens ring. Offered in three colorways: Black, Tortise and Rock Salt. MSRP: $249.99

Maintain speed all day with the Winderness. Designed with a molded TPE (soft plastic) nose pad and temple tip, the Winderness sits securely on the face. The low volume temple lies lightly over the ears for a near-invisible feel that remains all day for lasting comfort during endurance activities. The Winderness comes with a low-light bonus lens for cloudy or variable conditions. Available in two colorways: Black and Fire Red. MSRP: $259.99

To learn more about Anon and the new collection visit anonoptics.com