YETI Coolers, pioneers of the premium cooler category, took home a coveted Best of Show award in the Boating Accessories category for its Hopper 20 cooler at the recently concluded International Convention of Allied Sportfishing Trades (ICAST) Show in Orlando, Florida.
This year, 270 companies submitted 889 products in the New Product Showcase, all vying for the “Best of Show” award in 24 categories and for the overall ICAST 2015 “Best of Show” award. The Hopper 20 stood out on a host of features including its durable 840-denier DryHide fabric, waterproof airtight HydroLok Zipper technology, and ColdCell Insulation.
“We’re honored and humbled to receive the ICAST Best of Show Award in the boating accessories category,” said Roy Seiders, founder and CEO of YETI Coolers. “This award means a lot as it’s voted on by buyers and industry media, and to be selected from such a strong field is something for which we’re grateful.”