Outdoor Retailer Summer Market announced an all-new networking event, The Pacific Northwest Fest, to take place night three of Outdoor Retailer, from 6 p.m.-8 p.m. in the Street Scene at the Pavilions @ OR.
Presenting sponsors Stanley, a brand of PMI, Superfeet and Mountain House will bring the best of area music, food, art, brews and home-grown activities to Outdoor Retailer, making attendees feel like they’ve been transported to the great Northwest region, say event organizers.
There are over 136 exhibiting companies based in Washington, Oregon and British Columbia at Outdoor Retailer. According to the Outdoor Recreation Economy Report provided by the Outdoor Industry Association, in Washington and Oregon combined, outdoor recreation generate 35.3 billion dollars in consumer spending and 367,800 industry jobs.
“The outdoor industry is famous for for fostering a sense of community. We are really excited to be a part of this new platform that is all about deepening engagement and showing the spirit and comradery of the Pacific Northwest,” said Michelle Fleming, Trade Marketing Manager, The Stanley Brand.
“Being relatively new to the outdoor industry, I was walking the floor at Outdoor Retailer Winter Market and I couldn’t believe how many great brands came from the Pacific Northwest,” said Amy Olive, Marketing Specialist, Superfeet. “Each one of us offers something unique, but we’ve all got that PNW pride that runs deep.”
