Tifosi Optics, a leading sport and lifestyle sunglasses brand, launches its Breast Cancer Awareness Collection featuring pink mirror lenses and pink frames. A portion of proceeds from each sale of the collection will be donated to the Lynn Sage Breast Cancer Foundation, a national leader in breast cancer research and education.
Tifosi’s Breast Cancer Awareness Collection debuts pink colorways and first-ever pink lens mirrors in five of the brand’s popular Swank Series active-lifestyle eyewear, including the Swank, Shirley, Svago, Swank XL and new Sizzle. All styles feature shatterproof polycarbonate lenses encased in hydrophilic Grilamid frames, which start at $29.95.
By launching the collection ahead of October – the national month designated to raising awareness around breast cancer – Tifosi offers advocates an opportunity to purchase and wear stylish pink colorways in time for supporting events, including on breast cancer runs, bike-a-thons and fundraising events.
The advanced sale period will also generate additional donations for the Lynn Sage Breast Cancer Foundation, an organization whose work Tifosi supports.
“The Lynn Sage Breast Cancer Foundation is a critical resource in the fight against a disease that impacts the lives of countless Americans,” said Tifosi founder and CEO, Joe Earley. “We want to maximize our contribution so the organization can continue its impactful work now and into the future.”
Since 1985 the Chicago-based Lynn Sage Breast Cancer has raised more than $40 million, investing the funds in scholarship programs, research grants, symposiums and fellowships.
“The Lynn Sage Breast Cancer Foundation is honored to partner with Tifosi,” said Laura Sage, daughter of Lynn Sage and founder of the Lynn Sage Breast Cancer Foundation. “Their goals and ours are aligned; to prevent breast cancer and improve outcomes for individuals with breast cancer. Their limited edition sunglasses are great looking and a fun and stylish way to fund breast cancer research and education. We love the Awareness Collection and love working with Tifosi!”
Tifosi’s Breast Cancer Awareness Collection will be available beginning today. For more information on the Breast Cancer Awareness Collection, visit: www.tifosioptics.com. For more information on the Lynn Sage Breast Cancer Foundation, visit: http://www.lynnsage.org
